Final Toy Proposal

April 6, 2011

Cooking is a pastime enjoyed by many, however in today’s fast-paced society many are grabbing a quick bite to eat rather than taking time and cooking for their family. Building blocks for adults aims to promote fun in the kitchen again. These magnetic blocks can serve as both a fun toy and as a useful storage option for one’s spices and seasonings. The magnetic blocks can be attached to one’s fridge and can be filled with what ever spices are popular in the household. The user can quickly grab a spice (block) off of the outside of the fridge, saving time in one’s busy schedule and allowing the cooking process to be a fun experience rather then one simply feeling as though they are slaving over a hot stove.

The blocks can be purchased individually to allow consumers to collect and grow their collection. The blocks are also available in a wide array of colors to allow consumers to choose colors to coordinate with their kitchen décor. As well, the colors can be used to differentiate spices so the cook can quickly identify the desired spice needed for the recipe.

The blocks have a dual purpose as they serve as an excellent storage and organization option for spices as well as a refrigerator magnet, which can be used to attach notes or shopping lists to the fridge. The blocks can also be used as a graphic focal point in the kitchen where the user or guests could rearrange the magnet blocks into a design, pattern or picture. The blocks can also be organized for certain recipes, certain blocks can be kept together if they are always used for specific recipes such as one’s favorite chicken dish etc.

When the prototype was created, users responded positively to the design. Users enjoyed the freedom of the design and the options for creativity. Users also felt the design was fun and enjoyed rearranging and playing with the blocks.

Project Two: Toy Proposal.

March 18, 2011



1. The Remote control climbing gorilla. This guy can be controlled to walk and climb almost anywhere in the average household. His hands and feet are suction material so he is able to walk up walls, climb up posts and even walk along the ceiling! He is fuzzy and cute, and with the remote control you can bring him to life to become your new best primate friend.

2. Human Anatomy Doll. It would be amazing to have a handsome man doll to play with, one who listens intently, but one who also keeps you guessing. Human Anatomy Doll comes apart starting with the skin, down to the veins, then muscles, organs and skeleton. Your job is to put him back together again while learning the proper anatomy of your own insides.

3. Roy’s Paint Pen. When deciding on a colour palette don’t you wish it was just as easy as chosing a prime or secondary colour, pressing a button and have it right at the tip of your brush ready to mix? Roy’s paint pen has all the colours of the rainbow, just press a button and a spot of paint will come out. It’s easy to use, and easy to refill with your own paint. Handy tool for painters that are just beginning or painting experts.


Tired of the average doll? The boring figure that moves it’s arms and legs around to a limited choice of poses? Do you find a lack of life in your life-like friend? It’s time to take dolls to the next level…the next state of being…the zombie state. Introducing the Zombie Anatomy doll. He can be your new best dead friend, and he will teach you all about the anatomy of a zombie! You can take him apart, re-arrange his arms and legs, open up his chest and see his organs, take them out to play. All parts are magnetic, as well as the opening chest. Doll comes with red paint so you can decorate him with wounds and blood stains! Collect several different dolls and parts as there are several different versions. Girl Zombie, Zombie Teacher, Zombie Police, etc. Improvements include rubber material for body production, and zombie clothing. Barbies are so last year!

Final Toy Proposal

March 16, 2011

The world – and everyone in it – move at such a fast pace, it’s sometimes hard to keep up. It seems everyone always has somewhere to be without time left to waste, carrying everything they need with them to get through the day successfully. Whether it’s to get to school or work, backpacks, handbags, and shoulder bags are all essential tools for any traveller – so why are they all so bland?

It’s time to breathe some life into the item you rely on a daily basis. With the new line of Dolberg Haus shoulderbags, you have the ability to customize your bag like you customize your outfit. The Dolberg Haus come with tons of accessories, lots of colour, and a variety of touchable textiles, so no matter what your preference is or what your style is, you can make your bag one of a kind anytime of the day. Forget about your boring and generic shoulder bag. It’s time you made a change to your style without breaking the bank. And with a wide selection of materials and designs, you can’t ever go wrong.

The bags come in sets with their own different themes and include up to 48 separate design pieces – all removable and adjustable to any spot on your bag. Not liking a motif in the set? Make one of your own with the materials included in the package and be as creative as you want!

The various adjustable straps also allow you to mix and match with the style of your bag. Whether you want a clear, fuzzy, or bright red strap, just use the built-in clips to fasten your choice of strap onto the bag itself and you’re on your way.

And of course, optimizing space is an important aspect to the product. With up to 14 zip-able pockets located around and within the bag, organization and room for all your essentials is never a problem. With so many choices and fun ways to stylize, you won’t ever get bored of your Dolberg Haus shoulder bag.

When a prototype was made and tested, users responded positively to the tactility of the object as well as the option to customize it however they felt. They liked the idea that they could alter the appearance of the item at their convenience and were very attracted to the feel of the material in particular.

For previous sketches and ideas, click here.

(Above Image Source: Tatiana Ilina)

Jessica D: Toy Final

March 16, 2011

The toy I created is a toy that caters to the OCAD student body, as well as all other adults. It is meant to be a toy than can be kept forever and be a challenge for a wide span of generations. It can be used occasionally to pass time or to create conversation and therefore would be kept in places like an office or work studio. Although the prototype created for this toy was made out of found objects, it clearly demonstrated the toy’s objective and proved to be a challenge for its entertainers.

Most people in class initially passed by the toy and didn’t pay much attention to it. Once someone gave it a try, they found it to be quite challenging. Others then saw the frustration the first person was getting while playing with the toy and they then became intrigued. Most classmates didn’t pay much attention to the toy, but those who did found themselves returning to it. I noticed that many people struggled to see inside the ball since it was half transparent and half pink which caused a problem since it made the toy more difficult to accomplish.

The toy needs to be able to satisfy several factors for its entertainer. The first and most important factor being the ‘fun’ level that the person experiences while playing with the toy. A second factor includes its practicality and whether or not the person will continue to use the toy over time and or see it as something they would soon be putting in storage. The third factor is whether the toy is visually pleasing. This toy will satisfy these three factors since it is a toy that can be played by most and is very simple to understand. While doing the prototype testing, most people figured out how to play with it without any instruction. The fun level caters to those who like a small but satisfying challenge. Also while testing the prototype, it was observed that, depending on the person, some were able to focus on it for longer than others but those who weren’t able to focus on it for very long at one time, kept returning to it. The next important factor is the practicality involved with this type of toy. This toy is meant to be something that can be played with, but also can be put on display and kept for a long time. The third factor that would further the toy was the fact that it needs to be visually pleasing. Initially, the idea was to make the toy out of a clear plastic and have the four balls inside different colours. This, however, would not have catered to most people. The final toy idea is to have the outer sphere to be a clear glass and having the inside balls and their sockets made from a light but durable wood. If the materials used are kept simple and organic looking, the toy would be gender and age neutral and by making the toy out of glass and wood, it is simple and timeless.

Toy Proposal – Min Jee Kim

March 13, 2011

Prototype and Proposal

Cooking can be very dull especially for parents who cook most of the time to prepare meals for their children. Staying at home and cooking may not require a lot of energy, but it does require a considerable amount of time from preparing the raw food to combining the right ingredients and this process may make the whole cooking experience to be rather boring. However, if you have the salad ball in your kitchen, this will make your cooking life more interesting. Whenever you get bored while cooking, you can always take out the salad ball and start making your own choice of salad. You do not need any stirring or mixing using your hands as this can be done by putting all the prepared ingredients inside the salad ball and passing it or rolling it around. You can also put a variety of your favorite sauces using different recipes to make up your customized salad meal. It is also very lightweight and portable. The great thing about salad ball is that not only parents, who cook for their children can have fun making salads, but regular students like us, who enjoy having salads as meals or snacks, can now transform the less fun stirring and mixing process into a more entertaining passing and rolling a ball process. If you think about it, it’s quite beneficial for your health since you can engage in light exercises such as, passing or rolling the ball around while preparing a healthy meal.


The only drawback of using the salad ball to create a customized salad is the necessary step that needs to be taken after creating your own choice of salad. If you decide to create your salad with sauces, after you use the salad ball, the interior of the ball will have tiny pieces of salads and the interior wall of the ball will be smeared with sauces. People would only use the salad ball once and throw it away if they feel like they are not able to clean the interior of the salad ball. The model needs to be re-designed to improve the cleaning experience after using the salad ball. This can probably be done by designing the ball to open in half to make it easier to clean properly.

3.2 Toy Proposal

March 11, 2011

Josephine I Lai Lam
Toy Proposal Video

Jina Kang Toy Proposal

March 11, 2011

Prototype and observation

My idea came from my grandmother. When I was little, she would always have two walnuts just roll around in her hand.

She said that it’s good for exercising brains and also helps to prevent dementia. And in Asia, lots of older people do the same

thing with walnuts. It was also proven scientifically that it helps with dementia, brain exercising and concentration. Also not

just for older people, it helps every age group.

When I observed people using my toy, most of the people thought it was “piece of a cake” to fit the pieces together with one hand,

but as soon as they held it in their hands, they found out that it was trickier than they thought. It seems more engaging and tricky

then it looks like.


First when I was brainstorming for this project, I wanted to go with “stress-release” or “relaxing” toys. In my category, “challenge” attracted me more,

but I just assumed that building something like a “puzzle” was too difficult. So first, I wanted to build walnut shaped balls out of wood then I thought it

was too boring and it functions much like meditation balls. Then I could add the challenging part to this toy. I made holes and keys to fit them together.

Now not  just rolling them around in one hand. I’ve made 2 pairs of walnuts, so you can exercise both hands and both brains at the same time.

Proposal of The Box -Heejae Choi

March 11, 2011

*****Images to be added later when more space is available.

Who doesn’t like a TV?

Since we like it, why don’t we make it more useful to us rather than letting people call it a stupidity box?

Why do some people call televisions, stupidity boxes? Because they think TVs do not help us to organize, decorate or get something done in time. TVs are not interactive except when you laugh because you feel like you need to.

This product, called The Box, will resolved these problems. People wouldn’t get zoned out when they are watching at TVs now on. Instead, they can turn the channel by the round button on the right side of the TV, and organize their schedules.  On the belt behind the scene, you can put pictures, blank pages or any of other things you want to see on the screen of the TV.

When people tried to play with The Box, people seemed to be scared of its fragility due to the limit of materials of the product made with. However, when people see the parts and the button, they get the idea and you need to turn the button around right away. Then second reaction is looking at the parts behind the screen and commenting about them.

Because it is made out of cardboards, it is not perfect and wheels do not turn very smoothly, but if I could make this with more precision and other material, like plastics, the problem should be solved right away.  Also I have make it easier to change the paper belt for the users since it is very tight and has a limit right now to rotate around the screen. However, the major problem is getting the wheels jointed together every time.

Turning buttons around and belt moving are always fun! Especial when you can turn the buttons yourself, create the TV screens, and draw or mark on them right away. The Box will make your desk the most fun place than ever.

Toy- final proposal

March 11, 2011

(picture to be added when space is available)

Prototype and Observation.

The prototype is inspired by a piece of Swiss cheese and mice going through it. The point of the mice going through is to balance the toy, and by this it should test rationing skills.

However, the toy was not very successful with adults. It was unclear as to weather one should position the Cheese and how to put the mice in. Most people simple put the wooden cylinders into the block of Cheese with the Cheese resting horizontally on the table; instead of resting it vertically which was the balancing edge. In this sense, the people that tried the toy found it engaging only for a few seconds as they tried to do the simple cylinder-to-carved-cycle action, much similar to a toddler’s shape sorter. Most people however, found the shape and colour of the cheese intriguing, which gives potential for a transition into something that an adult would enjoy.  And so the focus shifts into attention to aesthetics and interactions that will compliment it such as functionality rather than a balancing game.


By incorporating the initial balancing action of the Cheese there could be an option if added with some sort of functionality. A possible option would be creating a key holder that is set on a nail on a wall that balances. The more keys that the person adds the more it would tilt to one side or the other. This is far more successful than the initial prototype as it would demonstrate a set standing of the Cheese and the different weights of the keys would incorporate to the puzzle of balancing. It would not necessarily be engaging for a long period of time but it would be a constant or daily small game of balance. Unless of course there are many keys and different weights, which then the user would have to balance them all out.

Final Proposal: Catch Me If You Can!

March 10, 2011

Igyeong (Jane) Kim

Are you bored and sick of these typical days at work or home? Want to have some fun, pulling pranks on people ? You are looking at the right stuff then. This self touch-sensored-toy will make it happen. Just place this toy any where you wish; the best place would be where your target would notice this toy at one sight. Your target will try to pick it up after noticing this on the floor. When this toy detects something approaching within 10cm of its boundaries, it will move away from its subject. Of course, you would have to turn the switch ON from the seperate controller given with this toy. After some failures of trying to pick up the hat, the targeted subject will realize that this is a prank toy. You can turn it OFF from the controller when you wish to pick it up. This toy will make your day fun to get through without stress.

After user testings, the users responded with very positive feed backs. They had fun pulling pranks on people. The idea of the classic black hat has been said to be too dark to notice, so in the final design, a bright purple with yellow outlined hat replaced the original idea. This resulted in more targets responding in shorter period of time. They noticed it on the floor better and the color purple seemed like a more interesting subject  to pick up.

The product that will put 8am back on the clock

March 7, 2011

Mornings suck. This is a fact. This product will make your mornings suck less. This too is a fact.

We know, you want to make your mornings go away entirely. We can’t do that for you. But thanks to this new morning companion, you’re one step closer to ultimately conquering that evil time before noon.

Thanks to this little guy, your morning routine will never be the same. You know when you think of something on your way into school? Of course you don’t. It’s morning, there’s no way you could remember these things. If you had a coffee mug you could write and doodle on however, this wouldn’t be the case. Owning this mug brings you one step closer to being a functional part of society.

The Dry Erase Travel Mug combines old school wipe board technology with a welcoming mug to create a morning companion for just about anybody.

People who love the dry erase travel mug:

  • artists/designers
  • forgetful people
  • people who drink coffee
  • people who can write
  • people who like to write on things
  • people who make lists
  • people who love to doodle
  • your mom

and many, many more.

Real life users of this mug call it “fun”, “thought provoking”, “creative” and “entertaining”. An everyday user adds “it’s as addictive as the coffee in it!”

This revolutionary product is also handy as all hell. Lose things often? Don’t worry, the mug will work with any standard dry erase marker and the built in marker holder will accommodate writing utensils of all sizes. You’ll never need to worry about this mug being forever a blank canvas…unless you’re into that kind of thing.

The Dry Erase Travel Mug is the only legitimate way to wake up. Get yours  and show 8am who’s boss.

Testing of toy prototypes by potential users – 4.03.11

March 4, 2011

Jessica Di Biase- 3 Toy Roughs

March 4, 2011

Toy Final 3 Ideas

March 4, 2011

Project Two: Prototype and Proposal

March 2, 2011

The working prototype and the formal proposal are the key deliverables in Project Two.

The purpose of the working prototype is to complete the design process loop we began in Project One. So far in Project Two, you have ethnographically observed people playing with toys, and analysed and interpreted this data in an attempt to deconstruct the nature and structure of fun. You have spent some time pondering the people you observed, by developing a set of personas that represent a cross-section of your target audience: OCADU students. You brainstormed several toy ideas, shared them with your colleagues, and questioned their “fun-ness” by subjecting them to the metrics you have developed. You will now build a prototype of the toy that seems the most promising (and feasible). “The prototype need not be exquisitely constructed, but should be robust enough to survive user testing. You will not be permitted to explain your toy, so any required instructions should also be prepared in prototype for.”

“With your colleagues, instructor and a guest expert, user-test your prototype.” It is through user-testing that the prototype becomes valuable, and we will devote substantial energy to this task during Class Six. You should once again ethnographically observe people playing with your toy. You are responsible for maximizing this observation phase, through photography, video footage, audio recording and careful note taking. You should continually be asking yourself the unanswerable: why is this fun, how is it fun, where is it fun, who is it fun for, and: what is fun?

Your observations will play a critical role in your final proposal. Think of this deliverable as a pitch to a toy manufacturer. It doesn’t need to be long, and it can be delivered in any medium that the blog supports. It does need to establish that the toy is genuinely fun, a fact which can be validated by incorporating user-testing results, such as raw observation (e.g. photographs of a dozen different users happily playing with your toy), representing users in their own terms (e.g. a video where a user exclaims “this is awesome!”), and analysis and interpretation of your observations (e.g. a statement such as “users were consistently attracted to the toy’s soft corners and playful colours”). User-testing will also help establish which parts of your toy are less fun: any potential design improvements that become apparent should be incorporated into your proposal. Finally, remember that you do not need to fabricate the final product: it is not subject to material and constructional limitations that your prototype was. Propose the funnest evolution of your prototype that you can muster.

Ainura Nifdalieva – Project two

February 28, 2011

6 rough sketches

3 toy concepts


Click here to view the  toy’s concept proposal

Toy Sketches – Katie Fraser

February 26, 2011

6 Rough Toy Ideas


3 Refined Toy Sketches









The idea for this toy came from the digital game that everybody seems to know, Tetris. The concept was to prepare a hands on approach to building your own 3D Tetris right in front of you. A physical Tetris. There was something intriguing about the color, shape and texture of the blocks – but something was definitly missing, and lacking on the “fun” front. After some discussion, I realized I had taken the “fun” out of Tetris.


The same or similar concept but on a much larger scale and for a much more useful, yet “fun”, purpose. I propose a shelving system made of blocks similar to these, but hollow in order to store things in. Colorful, just as these blocks are. Durable. Lightweight. Stackable. Re-arrangeable. Easy to use, lift, and/or move.

Basically, it’s a fun way to shelve your belongings and to be able to easily change up the formation of the blocks whenever you feel it to be necessary.

Project Two: Feedback Post

February 18, 2011

As discussed today in class, your feedback on a minimum of three of your collegues’ detailed toy concepts should take the form of answers to the following questions:

How (or how not) is the prototype fun? Here, discuss the design specifics of the toy–communication strategies, clever mapping, appropriate affordances, etc.–either in terms of design successes, or missed opportunities (and suggestions for improvement). If possible and pertinent, make reference to course material presented to date.

Why (or why not) is the prototype fun? Here, discuss your gut feelings about the toy’s “fun-ness.” This is a more subjective, synthetic and ultimately difficult question than the previous one. Make reference to our Exercise Six deconstruction of fun where possible.

Who (or who not) is the prototype fun for? This last question should be answered in terms of the personas you created in Exercise Eight. In short, list the which persona(s) the toy or game would appeal to. If none, posit a missing persona, or discuss why this toy is inappropriate for the target audience.

Min Jee’s toy sketches

February 18, 2011

6 toy sketches

3 toy sketches-1

3 toy sketches-2

Toy Sketches

February 17, 2011

6 Rough Toy Ideas

3Refined Sketches

Project Two “Design For Fun” – Tanya Ilina

February 15, 2011

Final toy proposal

PDF file of my toy proposal

Video clip with pictures of kaleidoscope and users testing it

Prototype of the kaleidoscope

3 Detailed concepts for toys

6 Toy Ideas (Sketches)

Toy Ideas (part 1 & 2) – Heejae Choi

February 15, 2011

—————————Part 2.

Igyeong Jane Kim- Toy Ideas

February 15, 2011


Six Independent Toy Ideas:










Three Detailed Toy Concepts:

Toy Sketches

February 14, 2011

Toy Ideas – Josephine Lam

February 14, 2011

A) Pictures of Prototype

B) Top 3 Toy Ideas:

1) Cupcake Ashtray

2) Velcro DIY toy

3) Sexy Dart

C)  6 Rough Ideas

Josef Scholbeck Project 2

February 14, 2011

An arm-worn ball throw assist

Rearrangeable geometric block shapes

Snap-together building blocks

Three-pronged grabbing claw

Foam ball shooting crossbow

Magnetic building pyramids

Three Final Ideas

Magnetic Interlocking Blocks

Interlocking Cube Blocks

Tri-Bladed Grabber Claw

Prototype picture

Final Toy Proposal

(Pictorial Proposal)


Desktop fun. No matter where your desk is.

Reid Langille – Toy Sketches

February 14, 2011

Dayna’s “Design for Fun”

February 13, 2011

| Proposal |


A multipurpose toy that pins creativity to fun!

The bright colours of the pins, and variety of fun shapes, will attract potential buyers. Pinning the pins to the furry and interestingly shaped base, or to a wall or cork-board, will hook them in and inspire imagination. No two shapes are alike!

| Prototype |

| Concepts |

| Ideas |

Keight’s thoughts on Toys

February 13, 2011

My new favourite toy is my HP TC4200, a sweet, convertible tablet pc.

I recently let some people play with my toy, here are some observations I made:

People were very curious about the pc, the idea was new to them (even though the toy is 6 years old) and they were intrigued. The unfrimiliarity caused them to approach it as a new adventure, almost as if they were exploring something.

After some time getting used to the controls and getting a feel for the pen on screen experience, they began exploring different options. In Photoshop, they played with different tools and different brushes to create different effects.

On person lifted the tablet, and explored how it converted into a regular laptop. They commented on the portability and the different uses of the computer. They concluded that it was a lot of fun.

Two people who played with the tablet commented on it’s versatility, that they enjoyed all the different options it gave.

In general, everyone thought it was a new and different idea, and seemed to enjoy themselves while using it.

Inspired by my the fun my toy inspired and by many others, I started brainstorming ideas for  a toy design of my own.

Here are the three I chose to elaborate on.

Project Two: Design for Fun

February 11, 2011

Click here to download Project Two: Design for Fun.