Welcome to Group U’s website, dedicated to the research and exploration of the political, aesthetic and technological influence of the Bodoni typeface. Throughout this website, there will be an analysis on Bodoni’s ties to the rationalisation movement, its aesthetic influences from the then-popular modernist typography style and the influence of mid to late 18th century technologies—such as the printing press—that was used to formulate and utilize the font for industrial mass production and distribution.
The group has looked into how history and historical philosophies changed the way people of the 18th century thought of fonts and typefaces as a technology. Through the three sections: Typography and Politics, Typography and Aesthetics, and Typography and Technology, there will be a focus on the late 18th century, specifically on the circumstances of that time’s technological, philosophical and social prowess that influenced Bodoni’s design.
The political webpage will look into how the Bodoni typeface represents a pinnacle in the time of the typographical Rationalisation movement and how the font displays the logic of rationalisation. Drawing attention to the use of the Bodoni typeface within the beginnings of media through news sources, magazines, journalism publications and even Bodoni’s impact on the music industry.
The aesthetic webpage will explore modernist values and styles that were heavily influential in Bodoni’s final design. Further looking at its characteristically modernist features such as its utilization of heavily contrasting, thin and weighted strokes which wavered in thicknesses to an extreme degree. As well as looking into the standardization of anatomical features such as serifs or stems. By providing a small number of repeating anatomical parts that make up the entirety of a font such as Bodoni that, in turn, looks more unified and mechanized.
Finally, the technological webpage will uncover the technologies used in the mid-to-late 18th century that influence Bodoni’s design. Further looking into the mechanization of the font which influenced proportionate styles, giving Bodoni its supple and sophisticated format.