Creative Synthesia : Jane Avril

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Jane Avril, by Henri de Toulouse-Lautrec , 1893.

Jane Avril is a lithograph print created in 1893 by artist French artist Henri de Toulouse-Lautrec. A long time friend and also the subject of this print, Jane Avril, commissioned an advertisement for her cabaret show at Jardin de Paris. Jane Avril, a passionate dancer, was a favourite subject of Henri, as she can be seen in many other of his famous works, such as Divan Japonais and Jane Avril Dancing. These pieces were prominent during the Art Nouveau period, which can be defined by floral motifs and the common use of fluid, curving lines.

 

Art Nouveau was an art movement that sought out to abolish the traditional means of art – hence the name, which directly translates into New Art. This era was influenced by Japonisme, the movement where western art were heavily influenced by Japanese and eastern culture.  which the idea of litho block printing was derived from. Art Nouveau can be characterized by its strong and fluid linear qualities,as well as simple blocks of bold colour with little or no colour.

 

When I see this print by Henri, I can almost hear Jane Avril dancing in the music hall to the cheery and upbeat music. Because of the composition and the way the bass player is merely a silhouette, it allows me to feel like I am a part of the very scene itself; looking on to Jane Avril doing the can-can from the audience. The mood and atmosphere that the image provides brings on a certain nostalgia to an era that I have never experienced. The colors During the late 1800s, the music was very happy and upbeat – popular genres would include jazz and ragtime. This image reminds me of older cartoons where characters would almost comically dance to the sharp, bold notes and underlying piano. I can hear the rapid footprints of her dancing the can can, the cymbals clashing in the background along with upbeat trumpets. The whole thing sounds like a grand celebration! I attached what I think it would sound like below.

 

Creative Synesthesia April Greiman

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April Greiman – Poster for Warner Records, 1982 (http://c86.tumblr.com/post/40718632703/april-greiman-poster-for-warner-records-1982)

I think this poster would smell of sweet fruity candies and champagne. It gives me a feeling of a grand party of young and hip individuals that are networking or socializing with a purpose in mind rather it be dating, or broadening their social horizons. The elements of the poster would move in bouncing like fashion making contact with one another in a randomized fashion. The colours are very loud from the top down into the center of the poster and then is disturbed by silent black plans that seem to interrupt and silence the energy in the piece.

If I were to put this piece into the medium of music I would envision a jazzy swing music with a storm trumpet lead that uses sufficient amount of vibrato in its long notes. This piece to me translates well into the note of the trumpet because it is very loud and boisterous, each colour is very distinctly separate from each other, similar to the notes played by a trumpet.

Similar to this exert of music:

 

Creative Synthesia

 

  • Piet Zwart: Trio printing cooperative catalog cover, 1930 (unpublished)

 

This work is the inside page to the ‘Trio-Reclameboek’ created by Piet Zwart during 1931. For this work, he tried some new typographical ways with different shapes, sizes, and typeface.

When I see this work, I could hear the incredible electric piano playing with rhythmic drums, the fronts and numbers with different sizes are pictured in front of my eyes like dancing in the cave while the piano being played. The perfect genre that the music would fit in between pure music and Jazz Hip-hop. It looks very colorful and rich even there are only have the primary colors, and the circular compositions created by those special fronts could lead the viewer’s eyes to follow these particular circles by using different size characters. This is very similar to Jazz hip-hop’s simple and repeating melody but doesn’t sound boring.

 

And here is an example of my synthesia about this work.

work cited:

http://www.designishistory.com/1920/piet-zwart/

http://www.iconofgraphics.com/piet-zwart/

 

Creative Synesthesia

Creative Synesthesia

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Toni Frissell, Weeki Wachee Spring, Florida, Harper’s Bazaar, December 1947

The world was changing rapidly in the nineteenth century, and it had profound effects on art and design. With new materials and techniques available for use, artists began to explore new forms of production, looking into the world of photography. Through their encounter and exposure to movements like Cubism and Fauvism, American Modernism was inspired and begun. This movement not only influenced design and art, but also architecture, music and literature. Society began to develop new ways to shape human culture (art, music and literature) and improve the constructed environment (architecture).

This photograph, of a woman in a gown floating in water, is a gelatin silver print shot by Toni Frissell. It was produced for the American women’s fashion magazine, Harper’s Bazaar. Frissell was a fashion photographer for Vogue, her major contribution to fashion photography was her development of the realistic, as opposed to the staged, fashion photograph in the 1930s and 1940s. Frissell is also well known for her usage of uncommon perspectives, and depictions/ illusions of elongated human forms.

If I were to translate Frissell’s photograph into a sound, the design would sound like Jóhann Jóhannsson’s Flight From The City. As modernism is associated with innovation and progress, this track is described as ‘a meditation on beauty and the process of creation’. This track, from her record Orphée, features piano, electronics (the crackling sounds), violin, cello and a String Orchestra. The build up and addition of each instrument helps in depicting the feeling of change depicted in Frissell’s American Modernism influenced photography. Although there is  softness and consistency in the pace of the instrumental, the slight build up to a climax compliments the composition of the photograph, the distribution of light and dark. The sound flows well with the movements in the photograph (created by the water and the figure’s pose). Furthermore, the elegance of the figure and the dress is matched well with how elegantly the track is composed. I chose this track not only because it perfectly describes Weeki Wachee Spring, Florida but also American Modernism as a movement, a movement about change and new technology.

Works Cited

https://www.youtube.com/watch?v=AlftMNmDH00

Eskilson, Stephen J. Graphic Design: A New History. Second ed. Yale University Press, 2012.

Laurence. “Jóhann Jóhannsson Announces New Record Inspired by ‘the Orpheus Myth.’” The Line of Best Fit, www.thelineofbestfit.com/news/latest-news/johann-johannsson-announces-new-record-inspired-by-the-orpheus-myth.

Scheim, Benjamin. “Jóhann Jóhannsson: Orphée.” Pitchfork, Pitchfork, 13 Sept. 2016, pitchfork.com/reviews/albums/22305-orphee/.

“The Significance of American Modernism.” Ackerman’s Fine Art, 21 Sept. 2015, ackermansfineart.com/the-significance-of-american-modernism/.

“The Easy Guide to Design Movements: Modernism.” Creative Bloq, Creative Bloq, 22 Oct. 2013, www.creativebloq.com/graphic-design/easy-guide-design-movements-modernism-10134971.

“TONI FRISSELL.” Christies, www.christies.com/lotfinder/Lot/toni-frissell-1907-1988-weeki-wachee-spring-5067531-details.aspx.

“Toni Frissell.” International Center of Photography, 3 Mar. 2016, www.icp.org/browse/archive/constituents/toni-frissell?all/all/all/all/0.

Creative Synthesia: Ma Jolie

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Pablo Picasso is the pioneer of modern art, and also a representative of western modernist painting. One of his artistic style, cubism, has shows a lot of features. The artist using plenty of geometric shapes such as cylinders, spheres, cones to deal with nature, trying to explore the beauty of structure and arrangement in those regular shapes. One of the most impressive achievement that the cubism created is to combine the different views of the object from multiple angles onto the same plane in the picture.

In this art work “Ma Jolie”, It’s drawing shows a woman holding a guitar. Picasso separates the major elements of a figure drawing, and composed those pieces in one plane. It is very hard to distinguish the face of that woman, or the guitar, because those are completely abstracted by the artist. Personally, I really enjoying the tone of the whole painting,mixed with the dark green and brown, with a little bit light yellow in it, it makes me created a Scene of a old time dance hall, where the upper classes drinking wine, having a chat, and this painting is like a pop song at that period, played in the bar. The strokes that the artist used in this painting is really compressed. It’s like while you are playing guitar, the hand is flushing the strings, soft and elegant, without losing any consistency, which makes me feel relaxed.

This art work really shows the effort of Picasso. By using this whole brand new drawing technique, to create a figure drawing, and shows a huge amount of movement in it.

Work Credit:

“Pablo Picasso’s sfumato”-Fatovic-Ferencic, Stella

Blog Post 4: Synesthesia + George Lois

Synesthesia  + George Lois by August Knibutat

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The magazine cover for Esquire in 1965 by George Lois is a clever combination of typically “male” process of shaving a beard projected onto a female model (image 1). For me, multiple senses are incited through this piece, most notably touch and smell. These senses are most likely emphasized because of the familiar feeling/sense/smell of shaving cream and the childhood-like knowledge of what it means. For me, I can smell the slightly minty fresh smell of the cream itself, as well the background context of the magazine and the time period it was made in gives the piece a slightly tobacco/cigarette smelling aura. For anyone who has ever shaved in their life (regardless of what body part) there is a distinct feeling of the smooth brush of a razor on cream, which is another feeling that is evoked when looking at the cover.

George Lois has been successful at combining other senses along with his visuals, and a good example is another cover he designed for Esquire, showcasing JFK (image 2) with a hand wiping away something on an image of him. It’s almost 3D and lets the audience also “feel” the picture. Breaking this wall makes these covers very successful and accessible pieces.

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There as interesting satisfaction and curiosity of these feelings that are evoked when just looking at a visual piece, and in my opinion, heightens its success. It makes the viewer want to touch the magazine and open it. The actual visual of the image as well as the physical sensation it instills a sense of comfort and curiosity within this piece of graphic design.


Work Cited:

Image 1: Esquire Covers by George Lois.” Magazine Designing, 2 Dec. 2013, www.magazinedesigning.com/esquire-covers-by-george-lois/.

Image 2: Kapetopoulos, Fotis. “George Lois – Madison Avenue’s Creative Spark.” Daily Review: Film, Stage and Music Reviews, Interviews and More., 29 Apr. 2014, dailyreview.com.au/george-lois-madison-avenues-creative-spark/5416/.

Creative Synthesia

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Better Pacifiers

Aleksandr Rodchenko, 1923

I want to focus on the sense of taste for this post. In the 1920’s Russia was transitioning from an agricultural country to a progressively more industrial one, in agricultural Russia people worked to get by, most growing their own food – that meant not eating (or living at all) in excess. For that reason I feel that this piece would taste like meat and potatoes, salt meat and boiled potatoes to be more specific. At this time in an agricultural area, most food would have to be either eaten immediately or preserved by pickling or drying. Salt was a common method of preserving meat, and potatoes can be stored for years in a cool dark place without spoiling. This meal would be quite bland, no extra seasoning – though this piece isn’t bland, rather it’s lacking frill, it’s got just what it needs and nothing extra.

CREATIVE SYNTHESIA – PSYCHEDELIC 60s

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Moscoso, Victor. 1967. The Miller Blues Band

Victor Moscoso is an artist from Spain who created posters and ads during the psychedelic art movement. The Miller Blue Band poster was for a band playing at the Matrix in San Francisco. This poster exhibits many characteristics of the psychedelic art movement – wavy lines, bright saturated colors, groovy image and form and his infamous illegible type. Moscoso used color discord to create the high contrast between the colors of the same intensity – using colors on the opposite sides of the spectrum and placing them together. The images incorporated in many psychedelic compositions were based off the idea of drugs and the effects and hallucinations that come with it. Whilst looking at the poster, you can almost see the wavy lines vibrate and move around the image. The movement of the lines and the female form would move to the sound of a guitar bass solo – groovy like and intense. The colourful organic lines vibrate similar to the strings of a guitar. The sound of the poster echoes from the inside out as the lines are more concentrated and close together in the centre of the composition and space out closer to the edge. The sweet, tangy and bitter tastes comes from the colors of the poster. The colors remind you of an eye catching, appealing bag of sweet and sour candy. The saturation of the colors add bitterness to the taste – the strength of the colors mimic the growing strength of the taste.

Dačić, Anika. “Do You Know What Psychedelic Art Is?” Widewalls. Oct 15 2015. https://www.widewalls.ch/psychedelic-art/. Accessed March 28, 2018.

Creative Synesthesia: Image & Sound

Paul Rand, The IBM Logo: Its Use in Company Identification, 1996.

After the Second World War, the USA had a huge industrial expansion which allowed corporations to grow. These large corporations influenced design as they needed marketing services.  Paul Rand was an important designer that worked on corporate design and created logos and trademarks that were unique, universal and timeless. One of Rand’s most notable logos was for IBM which used a slab-serif typeface with square negative spaces and horizontal lines representing video scan lines. Rand made a playful cover for a booklet where he rotated the logo and changed colours in a deliberately random way adding a dynamic quality to the static logo and creating an active composition. The scattered logos and colours are bold and eye-catching. To me this piece makes me think of popping noises, due to the pops of colour, as well as explosion noises, due to the outward radiation of the logos. I believe the best way to describe this piece through the auditory sense is the sound of fireworks which evokes the “pop” and “explosion” that this piece visually portrays.

Works Cited

Meggs, Philip B. Meggs’ History of Graphic Design. John Wiley & Sons, Inc., 2012.

Modernism 101http://modernism101.com/products-page/graphic-design/rand-paul-a-signature-for-morningstar-weston-ct-paul-rand-april-15-1991-duplicate-2/#.WrvhhVQ-cWp. Accessed 27 March 2018.

Creative Synesthesia – Matthew Kon

Pop Art – Creative Synesthesia 

I feel like the smell and taste of pop art would be the same relating to a strong candy. I would imagine pop art would taste more like a strong sweet and leaning more towards the sour taste. The sharp, bold and strong colours resignate with that taste bud for me as it leaps out and hits you visually. I would imagine the taste to do the same, it would not have a subtle flavour but something that is fruity and feels strong enough for you to notice it immediately. As for the smell, I would imagine it to be similar, a long the lines of a strong fruity smell. Maybe leaning more towards an unnatural chemically added smell. It would be too sweet to the point where you may not be able to stand smelling it for a long time. 

As for the sound, I think pop art would have a very sharp higher pitched sound. Very far from gloomy or atmospheric. Pop art has a very cutting edge style that I hear to be exciting, but borderline boring really quickly. I feel like if I was to categorize this into music, it would be a very generic radio pop with a quick upbeat tempo that can easily be overplayed.  

I would imagine pop art would feel very smooth and solid. Almost as if each individual piece was carved out and smoothed out to perfection. Holding it would be like holding a really sanded down piece of wood that has edges so sharp it could cut like a knife. I see pop art as being a collection of these pieces and not just one as pop art is comprised of multiple shapes and colours. Each piece representing how they interact with each other on the surface. 

If pop art was to have movement, I see it being very fast and to the point. It keeps it short and simple and is very direct. Pop art wouldn’t take it’s time to slowly uncover or develop it’s ideas, it just moves fast and places it right in front of you and leaves without any consideration for what it has done. Pop art moves fast and is systematic in itself with how the shapes and colours are always simplified to a solid form.  

Roy Lichtenstein 1965
Roy Lichtenstein
1965