This poster uses the photo-montage collage style of Dada artists like Hannah Hoch and John Heartfield. It uses random cutouts from photographs placed in a nonsensical and chaotic way. Using these random fragmented photos to create a narrative the talks of society’s invasion of personal life through screens. Inspired by Hannah Hoch, Cut with a Kitchen Knife Dada through the last Weimar Beer-Belly Cultural Epoch of Germany, 1919-20.
Eskilson, Stephan F. “Sachplakat, The First World War, and Dada.” Graphic Design: A New History, Second ed., Yale University Press, 2007, pp. 133–139.
Man ray uses an image of a woman who looks very 90’s cinematic which was published after which is said to be the break up of Man ray and his lover, Lee Miller. The woman in the image is showing a lot different emotions from the placement of the ‘glass tears,’ the upward glance of the woman and the makeup.
For French Art Nouveau I chose the poster from Henri de Toulouse-Lautrec La Goulue. I find that this poster represents the 6 words that I chose the best. I find in it a modern lifestyle that was expressed in this movement. There is a lot of liberty by representing a night life and by the movements in the dancing. It represents a nigh lifestyle and culture.
This design inspired by Russian Constructivist propaganda posters. It utilizes geometric abstraction of a fist to portray the Russian communist campaign to spread their political ideology, also known as agitprop. Objects in the design do not represent the world but the fundamental materials of the society’s advancement in the technological-industrial revolution.
Bold, contrasting colours represent power and authority, as well as the rebellious character of the Constructivism movement. The text mirrors the illustration of the fist, constructed of geometric shapes.
Eskilson, Stephen. Graphic Design: A New History. Yale University Press, 2012. pp. 195
The Art Story Modern Art Insight. The Art Story Foundation & The computer Studio, 2019, theartstory.org/movement-constructivism.htm. Accessed 14 Feb. 2019.
This piece uses primary colours and geometric shapes that work together to form a harmonious work inspired by the Dutch art movement; De Stijl.
Piet Mondrian, Composition with Yellow, Blue, and Red, 1937-42
Britannica, The Editors of Encyclopaedia. “De Stijl.” Encyclopædia Britannica, Encyclopædia Britannica, Inc., 8 May 2014, www.britannica.com/topic/De-Stijl-art.
“De Stijl Movement Overview.” The Art Story, www.theartstory.org/movement-de-stijl.htm.
Flask, Dominic. “De Stijl.” Joseph Albers : Design Is History, www.designishistory.com/1920/de-stijl/.
Hans Poelzig, foyer and auditorium of the Grosses Schauspielhaus (Main Theatre), 1919, Berlin (demolished)
These photos are visually striking instantly taking your breath away leaving views in a unnerving state of unease. This gives of the impression that the building would have a metal taste in the air possibly from the rock like materials and the tools use to shape them. I also think that a slight salty taste would be ever so vaguely sprites through the particles in this old styled theatre. The smell would have to be one of earthy strong smells as the use of material over time must have dampened the entire area. I instantly sense the sounds of violent but soft violins echoing through the empty seats, and chilling piano rifts that give of the sense of loneliness and elegance. It gives of the depiction of spiky and it feels very edgy with the common design along the theatre that look like big icicles on a extremely cold day. As for the movement it would most defiantly be synchronized spinning amongst the elegant, huge pillars surrounding the theatre seats. Easily recognizable as Expressionism, as it it very haunting and give off conflicting emotions of being hauntingly beautiful.
Second Image: Stylized Art deco Movie Poster(1989)
Art deco is described as angular and highly stylized, with its distinguishing features of simple, clean shapes applying emphasis on geometric shapes, as well as using cultural symbols to integrate things like popular media, cultural significance and aesthetic value. The first picture is a stylized female figure in the art deco style which originated from the Cubism art movement, utilizing basic shapes and mood suggesting colours art deco became increasingly popular as artist enjoyed the different possibilities allowed through this art deco style.
The first image is a depiction of early Vogue Magazine covers that often incorporated the Art Deco style, as its stylized forms grew increasingly popular as time went on. The attraction of Art Deco came through the changing world as the Art Nouveau movement introduced its intricate, stylized forms from nature and installed virtues of the hand-crafted, the Art Deco aesthetic emphasized machine-age streamlining and sleek geometry. You can see the us of line to surest background information such as the direction of light in the Vogue cover creating a sense of motion and the same can be said about the second image
The Art Deco style is clearly recognizable through both pieces with their slick, stealthy designs using sharp edges to create visually interesting components in their respective pieces. Their is similarity in the flat colours that illuminate the separate planes creating distinguishable shaded areas, to the backgrounds, and in the figure its self. They both use a small range of colour but the colour choice chosen express the over all feeling the artist was going for. These similarities are the influence Art Deco had in the world of media because the style allowed for anything to become visually pleasing with certain design decisions that are a main stay components to any Art Deco inspired piece.
The International Style, also known as Swiss Style, is a formulaic, simple and visually pleasing form of graphic design that has been used Internationally since it’s inception in 1950’s Switzerland. The goal of the Swiss Style was to create an internationally understood form of design that doesn’t leave any room for bias or misconceptions. This was a time where international trade was rising, henceforth the importance of these non-propagandist designs were more crucial than ever to be able to communicate effectively. Whether the design is asymmetrical or linear, it follows a grid. There are formulas to the process that have been perfected and are religiously followed, which are easy to distinguish in this movement.
Josef Muller Brockmann effectively communicates in the Zurich Opera House poster all of the important details about the event without any construed/distracting info. Rodo Abad, 40 years later, critiques the Swiss Style and makes basically the same poster as Brockmann, (since there is a formula to follow it is very easy to compare the two), and declares that anything written in Helvetica is art. The formula is a work of art and I have to agree with Rodo Abad, even though he is kidding. He is critiquing that the entire movement all looks the same, and that it leaves no room for creativity.
In conclusion, Rodo Abad takes inspiration from Brockmann and the entire Swiss Style movement to critique and mock the entire style for being too constructed.
“Creative Synesthesia is a condition in which one type of stimulation of the senses evokes the sensation of another.”
This perceptual phenomenon applies to Filippo Marinetti’s “At Night In Her Bed”. The father of Futurism, the goal of Marinetti’s work was to reject all that was traditional and celebrate urban culture and advanced technology. The Futurism movement wished to portray movement, speed, power and violence through a modern lens. Marinetti’s main subjects/inspiration were the automobile and war, which represented all of these components.
In “At Night In Her Bed”, Marinetti depicts how sound would look. He has created a visual frequency of the sounds, using elongated or large type to show us a particularly higher/louder sound compared to the sounds that are smaller, which we can assume are shorter or quieter. He is showing us a bombing that is keeping a woman awake at night. It is an allegory, because she is thinking of her partner who is on the front lines fighting in the war. She is awake because she is imagining the bombings. It is total chaos, we feel the anxiety the woman is experiencing through Marinetti’s jagged lines. There is an influence from the Vorticism movement in this piece; the text is exploding upwards in a circular motion away from the woman imagining it. This piece is unique where it has already aided me visually to experience synesthesia. It’s very illustrative with the text, which brings me to interpret the sound of a bomb.