Alignment & Closure: Maggie, Queenie, Jessica, Heejae, Yurria

Alignment

Alignment: the placement of elements such that edges line up along common rows or columns, or their bodies along a common center. It creates unity in a design and helps create flow throughout it.

Alignment can be created in the rows and columns in a grid to cause the viewers eye to move from left-to- right and top- to- bottom.
The edge of a page and the positioning of a design medium (centerlines) are elements that also create flow through a design.

When looking at paragraph alignment, creating an invisible left- aligned or right- aligned column block creates a powerful visual cue against which other elements can be aligned. Center- aligned text blocks present more visually unclear alignment cues and justified text provides more alignment than unjustified text.

More complex alignments occur when aligning elements along diagonals. Also, in spiral or circular alignment, the designer must highlight the alignment path so that it’s noticeable in order to avoid a scattered looking pattern. However, there are some rare exceptions to misalignment that are used to attract attention and create tension.

Closure

Closure: A tendency to perceive a set of individual elements as a single, recognizable pattern, rather than multiple, individual elements. (Gestalt principle of perception)

This subconscious tendency is so powerful that people will automatically fill in absent information and close gaps when they’re missing in order to complete the pattern.

Closure is most powerful when elements are simple, recognizable and placed near one another. This allows the designer to avoid complicated designs by using a small number of simple elements to organize and communicate information. If a pattern isn’t easily recognizable, designers can create subtle visual cues to guide viewers toward it.



Leave a Reply

You must be logged in to post a comment.